Adore Shining Semi Permanent 71 Intense Red Hair Dye offers vibrant, long-lasting color without compromise. Formulated without alcohol, peroxide, or ammonia and infused with Aloe Vera, it's ideal for professional salon use. This product is perfect for any professional salon as it provides vibrant and long-lasting color without compromising on quality. Made with Aloe Vera and free of alcohol, peroxide, and ammonia, it's a safe and effective choice for your clients.